Mercedes AMG In Talks To Buy MV Augusta

It is being reported by a company insider that Mercedes-AMG is readying a potential bid to buy Italian motorcycle maker MV Augusta.
Having lost Ducati to Audi in 2012, despite having a deep relationship with the Bologna-based bike brand, Mercedes-AMG is now looking at a deal to snap up Italy’s other member of red-painted motorcycling royalty.
MV [...]

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August Specials at Euro Cycles of Tampa Bay

Euro Cycles Specials:
We are clearing out out 2013 new bike inventory! Check our inventory site to find the deep discounts!

BMW Specials:
BMW’s “Save Your Summer” Sales Program
Take advantage of these incentive discounts while they last!
   On 2014 S1000RR’s receive a $750 savings!

  On 2014 BMW K1600GT & GTL’s receive a $1,500 savings!

On 2014 F800GS’s receive a [...]

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Ducati Scrambler First Official Picture

Well, sort of…

MOTORCYCLE marketing just seems to get weirder by the year and 2014 so far has been a doozy thanks to Yamaha’s mad-as-a-bucket-of-frogs ‘Revstation’ and ‘Master of Torque’ campaigns.
And Ducati’s first official reveal for its 2015 Scrambler is right up there with Yamaha’s most baffling efforts; a sub-Postman-Pat quality stop-motion video series that draws on [...]

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Hollywood Electrics Adds Brammo To Its Product Lineup

By Troy Siahaan
If you’ve been following our electric motorcycle exploits on Motorcycle.com, you should be familiar with the name Harlan Flagg. Proprietor of Hollywood Electrics, Flagg has been involved in many of the exploits we’ve taken part in with various Zeros. From racing at Pikes Peak, competing in a 24-hour race, playing in the dirt, or giving [...]

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Daimler to Invest in MV Agusta as IPO Rumors Circulate?

Fresh off the European newswires, reports out of Italy are tipping motorcycle manufacturer MV Agusta as looking to offer up to 30% of the company on the stock market. If true, the move would make good on MV Agusta’s hope of going public by 2016 — noticeably quite ahead of schedule.
Additionally, reports out of Germany [...]

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2014 BMW R1200RT | Road Test

Now the Name Means “Really Terrific”
By Marc Cook

It won’t take more than a minute in the saddle to know BMW has comprehensively changed and dramatically improved the stalwart R1200RT, a long-distance runner that the company claims is the “travel-tourer” sweet spot of its model line. Where BMW salesmen are happy to sell you [...]

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2014: Year of the Open-Class Naked Bike

 

At least once a year there’s a test we especially look forward to. For 2014, this is it: a comprehensive comparison of modern, high-performance “naked” streetbikes. Why? Because this crop of bare-chested beasts represents not only a resurgence in the category but also an important shift in emphasis. In recent years, naked bikes were often [...]

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Ducati Monster 821 Motorcycle: a New Lightweight Powerhouse

Taking pre-order deposits now! Call us at 813-926-9937
By: Seamus Payne
How do you make a monster even more monstrous?  If you’re Ducati, you do it by perfecting an already-proven recipe.  The new Ducati Monster 821 Motorcycle is the latest of the Monster series of street bikes, a lightweight option for the urban speed demon.  While [...]

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Ducati Hypermotard SP | SHORT SHIFT

They say: 
 “Unmistakably motard.”  We say: 
“Hate. This. Clutch. Love. This. Bike.”
When Aaron Frank went to Spain to ride the Hypermotard last year (First Ride, June ’13, MC), he only sampled the up-spec SP version within the opulent confines of the Ascari Race Resort, no doubt gobbling caviar between sessions. That kid is spoiled [...]

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Updated Ducati Diavel Unveiled

DUCATI has unveiled an updated Diavel, featuring a new exhaust system and full LED headlight.
The cruiser gets the latest twin-spark version of the 1198cc Superbike-derived Testastretta V-twin engine, offering a claimed peak torque increase from 94 to 96.3lbft and more grunt throughout the rev range. Claimed peak power is unchanged at 162hp.
Claimed fuel economy is improved, while [...]

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2014 Ducati Hypermotard SP Review + Video

By Troy Siahaan
Around the MO offices, we’re filled with excitement and restraint whenever a motorcycle with “motard” in its name enters our graces. This is especially true when we took delivery of the $14,995 Ducati Hypermotard SP. With its high ground clearance, light weight, abundance of power, and dirtbike-like agility, we were anxious to rip [...]

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